“Develop a passion for learning. If you do, you will never cease to grow.”
– Anthony J. D’Angelo
When was the last time you had the opportunity to learn something new? Or, even found the time to do so? It’s so easy, nowadays, to get caught up in the busyness of life, forgetting that there are solutions out there; ones that can help simplify and minimize the busyness itself. Prioritizing finishing daily tasks over pausing to ponder efficiencies. Staying too busy trying to apply all that we have learned and forgetting that there is still much to discover.
As children, life was an adventure. We were bent set on cramming as much learning in our little heads until we would eventually break down and need a nap. Living in a constant state of exploration, feeding our wonderment of the world around. Somewhere along our journey however, many of us have lost our affections for learning. Perhaps the overly structured schooling and stacks of required and often uninspired textbooks, have played a part in killing off much of our inner explorer. Trading in or compass and our unfinished maps in exchange for a safer predetermined roadmap. but at what cost?
In the events world, we find ourselves in a constant state of “go, go, go”. Juggling venues, vendors, sound and lighting, all in the name of putting together an exceptional experience. One that will amaze, inspire and either impact lives or improve ROI. The cost of not continuing our education, on all things events, puts us at a terrible disadvantage. As the world around us continues to advance in such rapid fashion, for us not to keep up or lag behind, lessens our ability to deliver anything awe-inspiring. But there is so much more value in learning than just simply keeping up. There are also profound benefits that that make us better and more fulfilled.
“Education is the most powerful weapon which you can use to change the world.”
– Nelson Mandela
I would love to remind us all to slow down and remember to discover. Learning is such a powerful tool allowing us to find the meaning behind everything and helps impact and improve lives. If education can be used to change the world, imagine what it could do for our events. Aside from exploring new ideas, I’d love to share 5 reasons event planners love to learn.
1 Develops a more mindful you
Learning new things, forces us to alter our perspectives. Bringing in fresh understandings either adds to, or challenges us to view what we already understand from a different lens. Conditioning our minds to pause, reflect, consider unique applications and to better adapt to change.
These reflections often present roads leading to personal discovery and these applications become the catalyst for introspective changes. Not just within ourselves, but also in how we perceive the world around us.
A tremendous byproduct of Improved mindfulness is empathy, the ability to adopt the perspectives of those outside of ourselves. Empathy allows up to better understand, have grace for and improve relationships with others. Successful event planners use this particular skill to identify and give experiences that truly resonate with their attendees.
2 Spurs creativity
In addition to building a repertoire of new ideas and greater openness, learning also help us better connect concepts and integrate what you’ve learned with other skill sets. Our ability to connect the dots between ideas improves as we begin to do so more regularly, and as we begin introducing more of them onto our plane of thought. And, with more points to consider, there becomes more opportunities to pivot and change direction, opening up that many more opportunities. The exploration of possibilities becomes the root of creativity itself and is critical in planning any event that stands apart from the norm, contributing to those emotional takeaways that we all hope to deliver.
You will also find that learning will physically improve creativity, literally. According to CCSU Business & Development, learning a new skill increases the density of our myelin, helping our brains perform better, think quicker and more effectively!
3 Builds confidence
If we are honest with ourselves, we all carry a certain amount of insecurity. Feelings of inadequacy at times, in one areas of our lives or another. Having increased knowledge and broader understandings, definitely helps in building the confidence needed, to set these limiting emotions aside and aid in moving ahead with boldness. Making decisions quickly and with the assurance that they are the ones that will reach desired outcomes, based on what you have gathered and not off of a random assumption or guess.
When directing a program, our confidence not only provides clarity but also comfort in others, who take our direction to help them to best perform. You not only find empowerment for yourself with increased confidence, but inevitably empower those around you as your courage becomes contagious.
4 Allows for sharing
Perhaps my favorite benefit to learning, is that we can give our learnings away! The more we learn, the more we get to share. Share ideas, understandings and perspectives. I’m a big believer that we do not know what we do not know. This keeps me in a constant state of learning myself, and knowledge and wisdom is useless unless we use it to make change or help others on their journeys to do the same.
Events are incredible ways of spreading a message, building awareness or delivering insights. Designed around sharing, planners love learning about, supporting and promoting those initiatives and causes that they align with. The power of delivering knowledge and watching the impact of doing so, has proven to be ridiculously rewarding. Investing in the growth of organizations or others is definitely reason enough to continue our education.
5 Makes us happier
Which leads us to our final reason why event planners adore learning. Learning new things simply makes us happier. Aside from the before mentioned mental adventure that we get to embark on, learning affords us the discovery of a world of unknowns, Never before grasped comprehensions that add layer upon layer of depth, in all that we know; building up our persona, character and ultimately our influence. Moreover making us more interesting people, gaining the ability to hold a conversation on a more robust array of topics. All of which enhances who we are and who we get to be for others.
There is just something about self-development that gives us a sense of pride. With every nugget we learn, making us just that much better than before. Putting more information in our heads translates nicely to putting more smiles on our faces and hearts.
And, when it comes to events, I can’t imagine a more impactful contributor to a successful one, than having fun. Incorporating enjoyment into our experiences is the ultimate way to ensure our attendees get the absolute most out of their time. Learning make things fun.
“Education costs money, but then so does ignorance”
Continue your education at this year’s Northwest Event Show
At the Northwest Event Show, we share and value the importance of education and the role it plays in our professional and personal lives. We have curated an Education program to help keep you on that learning track and provide incredible knowledge and insights to help in navigating the challenges of putting on these great experiences.
In addition to the 125,000 square feet packed with endless ideas and innovative solutions, you’ll find over 50 speakers and experts. Starting with Keynote speaker Julius Solaris of EventMB, and continuing with workshops and engaging panel discussions on relevant topics from, event trends & design, technology, wellness, and business.
Also, there is always a natural learning on the exhibition floor thought natural conversations and sharing. It’ll present an incredible opportunity to engage in face-to-face and glean insights, with thousands of inspired event professionals and experts across the entire spectrum. But, if you don’t take my word for it, come join us for our EDU sessions and see for yourself.
Founder/CEO and Engagement Specialist with Pondhr